Writing.
Short notes on marketing, photography, and doing things properly.
Photography taught me marketing before a class did
What shooting high school sports taught me about audiences, deadlines, and giving people something they want to share.
Deciding with imperfect data
Nonprofit marketing rarely comes with perfect tracking. Here is how I make decisions anyway.
Why this site tracks nothing
A marketer's portfolio with no analytics, no cookies, and no pop-ups — on purpose.